7 takeaways from Samsung Unpacked 2018 – TechCrunch


Samsung launched a variety of devices and upgrades at this time at its Unpacked occasion in Brooklyn. The overarching theme of the occasion centered on elevated productiveness all through its linked ecosystem with efficiency enhancements throughout the board.

Listed here are seven takeaways from Samsung Unpacked:

1. Be aware 9 rumors are confirmed

Samsung’s newest phablet was launched this afternoon with out a lot shock after weeks of leaks, hypothesis, and even a photograph of CEO DJ Koh utilizing the cellphone in public made their rounds on-line. Little has modified aesthetically on this 12 months’s Be aware, apart from a number of new colours, a shifted fingerprint scanner and a display that’s a fraction of an inch bigger than its predecessor. The one enchancment that does stand out, nonetheless, is discovered within the Be aware’s battery, which now measures Four,000mAh hours — that’s a 700mAh leap over the Be aware eight. Samsung is on the offensive this time round and made certain to spotlight its eight-point security verify the corporate instituted after the firestorm of Be aware 7 batteries exploding.

2. Elevated performance on the S-Pen

Samsung’s stylus obtained its personal reboot at this time with a concentrate on efficiency. The corporate has outfitted the S-Pen with Bluetooth low vitality, permitting customers to untether themselves from the cellphone and use the stylus as a distant to take photos, advance slideshows or play music. Samsung additionally mentioned builders will be capable of incorporate BLE into their apps later this 12 months.

three. The brand new Galaxy Watch seeks mainstream adoption

Whereas Be aware 9 rumors had been swirling main as much as at this time’s occasion, Samsung did a greater job at maintaining its new Galaxy Watch beneath wraps. The corporate’s newest smartwatch will are available two completely different sizes, an enchancment from earlier Samsung watches which had been too giant for a lot of wrists. Samsung beat Apple to the draw by introducing LTE performance on the Galaxy Watch and it’s sticking with Tizen as an OS, relatively than switching to Android Put on.

Four. Bixby will get extra conversational

Samsung demoed an up to date model of Bixby, the corporate’s voice assistant that noticed a lot backlash when it was launched final 12 months, attributable to its lackluster efficiency. Fortunately, that’s modified and at at this time’s occasion Samsung confirmed how Bixby will keep on conversations and reply follow-up questions. The improve additionally encompasses a vary of app integrations with Yelp, Uber, Ticketmaster and extra permitting customers to make reservations, hail rides and purchase tickets even when they don’t have the app put in on their cellphone. Samsung additionally famous that Bixby will be taught out of your previous choices to higher serve requests sooner or later. For instance, in case you’ve requested for French eating places previously, Bixby will generate different French eating places in future requests associated to meals.

5. Samsung is (lastly) entering into the good speaker sport

Enhancements to Bixby had been made much more obvious when Samsung unveiled its personal good speaker at at this time’s occasion. The Galaxy House encompasses a fabric protecting and a tripod stand with a built-in subwoofer and eight microphones designed for far-field communication that’s seen on different good audio system. Very like the preliminary announcement of the HomePod, there wasn’t a lot data on a launch date or worth. For now, the product is barely listed as “coming quickly.”

6. Spotify integration permits for seamless cross-listening expertise

To go together with its new good speaker, Samsung introduced a partnership with Spotify, cementing the Swedish streaming service as the popular music provider on Samsung units. Spotify will now be a part of the set-up course of for Samsung units, and the mixing permits for a seamless cross-devices listening expertise inside the Samsung ecosystem. The partnership additionally pins Samsung instantly up towards Apple and the HomePod’s unique integration with Apple Music.

7. Fortnite for Android launches as a Samsung unique

In the end, Fortnite is coming to Android this summer time. The insanely common survival sport will probably be out there for Galaxy customers with an S7 or increased, and the 6.Four-inch show on the Be aware 9 make for a cell gaming powerhouse. Beginning at this time, the title will seem on Galaxy units’ sport launcher and can stay a Samsung unique till the 12th – at which level it is going to probably be out there to all Android customers.


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